A Challenge to Overcome Difficulties in the Pharmacy Field
In the 4-year university system era when there was no practical training in pharmacy colleges, newly graduated pharmacists were immediately deployed to the field without a proper practical guide and experienced many difficulties.
To resolve these difficulties, young pharmacists formed the Charmacist Nurturing Cooperative centered around CEO Byung-joo Kim, publishing pharmaceutical books and striving to strengthen the professional competence of pharmacists.
First Opening in a Dark and Secluded Alley,
a Non-mainstream Commercial Area
Based on the experience of the cooperative, the Charmacist Pharmacy, first opened in Jongam-dong, Seongbuk-gu, was located in a dark alley with little pedestrian traffic. Although it was a non-mainstream commercial area, CEO Byung-joo Kim decorated the interior to match the expectations of patients visiting the pharmacy and paid meticulous attention to every aspect of the pharmacy.
Everything, from the products on the display shelves to the props, passed through his hands.
Expansion of Real DrugStore Space for Self-Medication
By developing the Charmacist POS, the company implemented total medication history management, including OTC medicines and health functional foods, earning the trust of customers, and sales steadily increased.
Encouraged by this increase in sales, he expanded the pharmacy to create a DrugStore space for self-medication. He created a new model for pharmacies through constant efforts, such as primarily placing products that did not require pharmacist consultation and installing massage chairs within the pharmacy to make the space comfortable for consumers.
Pharmacy Management Grand Prize Awarded After Great Effort
As a result of efforts to become a pharmacy close to customers and patients, the pharmacy was recognized for its exemplary practice of GPP (Good Pharmacy Practice) standards and comprehensive medication history management, including OTC medicines, and won the Grand Prize, the highest award, at the 44th Pharmacy Management Awards.
This served as an opportunity to establish Charmacist Co., Ltd. in response to the needs of pharmacists who wanted to emulate the communication with patients and the advanced pharmacy model.
For a Pharmacy Trusted by the Republic of Korea
Charmacist Co., Ltd. is currently expanding the professional function of pharmacists, going beyond the pharmacy chain to include program development and building customized consultation models, thereby creating pharmacies that the public can trust.
The efforts of CHARM Pharmacists to create a personalized platform pharmacy continue.